The best way to build traffic at your display and to generate interest for it would be to get creative. You can hit upon a creative display by opting for a video trade show display. High technology video trade show displays are a dramatic and catchy way to put up your display. Extremely eye catching attention garnering trade show video displays are those are generally hung high for maximum visibility. Gobo lights that travel across the span of a tension fabric can work as remarkable video displays. They can also beam company logos and can even be made to change colors in coordination with the company colors. It can generate instant recognition and have higher recall value.
Modern technologies can provide high drama to your exhibition booth such as even three dimensional video displays. Lasers are other ways of creating enthralling trade show video displays. Three dimensional video displays are increasingly popular as they can help you make your display more interactive. You can even put up your interactive website on a large screen display. You can choose from a multitude of displays that use holographics, water screen projection and even robotics. You can take help from your own trade show exhibit supplier who will have expertise on graphics and other issues like portability and costing.
It is common to find elaborate video displays at technology related company booths. For example companies like Sony or Samsung always have extremely techno savvy video displays that garner a lot of attention. If you are looking for an inexpensive or more cost efficient way of managing a video display for your exhibition you could opt for a laptop display. You could load your video on your laptop and could run it directly from it or with a projector for larger visibility and hence better reach.
Trade show video displays are fast gaining major popularity and seem to be the next best way of trade show display.
Boruch Fishman MD
June 3, 2009 at 7:45 AM
I do SEO work for a company called Winmax Video; www.winmaxvideo.com
They have developed a method of making very inexpensive, but high quality trade show videos. What they do is to chop up the video into small 30 second segments. Each segment is then developed by a separate technician all under the supervision of a foreman. The Director told me that in this way they are able to turn out trade show videos beginning at 199.00 in as little as 5-15 days.
The Director also told me they specialize in 3D videos, however, I haven't seen their 3D work yet.